Mondelez India has announced the launch of two new additions to its Cadbury Bournville portfolio—Bournville 50% Dark Chocolate with Orange and Bournville 70% Dark Chocolate with Orange—strengthening its presence in India’s fast-growing premium dark chocolate segment.

This latest launch reflects the evolving preferences of Indian consumers who are increasingly seeking richer cocoa flavours, refined taste profiles, and indulgent yet mindful treats. The combination of premium cocoa with vibrant orange notes delivers a balanced and sophisticated experience, appealing to both new and seasoned dark chocolate lovers.

Inspired by the classic pairing of citrus and cocoa, the new Cadbury Bournville Orange variants offer a multi-sensory indulgence. The depth of dark chocolate blends seamlessly with refreshing orange undertones, making these bars ideal not just for direct consumption but also as an ingredient in chocolate cakes, healthy chocolate cakes, and healthy chocolate cookies. Their distinct cocoa intensity makes them suitable for gourmet desserts and home baking experiments focused on premium flavours.

Commenting on the launch, Nitin Saini, Vice President – Marketing, Mondelez India, shared that since introducing dark chocolate to India in 2009, Bournville has played a key role in shaping the category. With dark chocolate continuing to premiumize, the brand is expanding its range through thoughtful flavour innovations that elevate indulgence and meet changing consumer tastes.

The new range includes:

• Bournville 50% Dark Chocolate with Orange – A smooth and approachable option that combines 50% cocoa with a refreshing orange hint, ideal for consumers exploring dark chocolate or using it in lighter chocolate desserts and healthy baking recipes.

• Bournville 70% Dark Chocolate with Orange – A bold and intense variant featuring 70% cocoa, subtly balanced with orange notes, crafted for a more evolved palate and perfect for premium desserts, dark chocolate cakes, and artisanal treats.

The new Cadbury Bournville Orange variants are now available across leading retail stores and major e-commerce platforms in India, offering consumers more sophisticated ways to enjoy dark chocolate and elevate everyday indulgence.